PRESS RELEASE

True/False: Radio Station Playlists Are Repetitive to Save on Licensing Fees

By Leigh Jacobs | May 21, 2018 | Comments Off on True/False: Radio Station Playlists Are Repetitive to Save on Licensing Fees

We know radio is well thought of among Baby Boomers and Gen X, but what do Millennials and Gen Z believe?

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SHOUT IT OUT! NuVoodoo Ratings Prospects Study Reveals That More Than Half of Likely Ratings Respondents Listen to Radio Longer When They Think They or Someone They Know May Get An On-Air Shout-Out

By Lisa Dollinger | May 16, 2018 | Comments Off on SHOUT IT OUT! NuVoodoo Ratings Prospects Study Reveals That More Than Half of Likely Ratings Respondents Listen to Radio Longer When They Think They or Someone They Know May Get An On-Air Shout-Out

SHOUT IT OUT!   NuVoodoo Ratings Prospects Study Reveals That More Than Half of Likely Ratings Respondents Listen to Radio Longer When They Think They or Someone They Know May Get An On-Air Shout-Out   NuVoodoo to Present Key Findings From 11th Ratings Prospects Study on Thursday, May 3rd at the W Hollywood in “Fifteen…

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Contest Pig or Ratings Participant?

By Leigh Jacobs | May 14, 2018 | Comments Off on Contest Pig or Ratings Participant?

If would-be contest players know your contests are legitimate, they’ll be more likely to play your games.

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NuVoodoo’s Ratings Prospects Studies: What’s Next

By Leigh Jacobs | May 7, 2018 | Comments Off on NuVoodoo’s Ratings Prospects Studies: What’s Next

What new areas do you think we should investigate? What questions keep you up at night as you think about the future of our business? We’d love to incorporate your questions.

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This Week: Worldwide Radio Summit 2018

By Leigh Jacobs | Apr 30, 2018 | Comments Off on This Week: Worldwide Radio Summit 2018

We’re reaching deep into the most recent of our eleven Ratings Prospects Studies and opening up our best-practices playbook to set up tactics that can be brought to bear to build lift in Nielsen.

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This Week: The NuVoodoo Digital Marketing Webinar; Next Week: Worldwide Radio Summit

By Leigh Jacobs | Apr 23, 2018 | Comments Off on This Week: The NuVoodoo Digital Marketing Webinar; Next Week: Worldwide Radio Summit

There’s no doubt that people underestimate the time they spend buried in the little glass screen in their hand.

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The NuVoodoo Complete Guide to Digital Marketing Webinar Starts April 23rd

By Leigh Jacobs | Apr 16, 2018 | Comments Off on The NuVoodoo Complete Guide to Digital Marketing Webinar Starts April 23rd

While we’ve shown some of the topline data concerning certain topics, this webinar will take you deeper into the data.

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A Matter of Trust: NuVoodoo Ratings Prospect Study Reveals That 49% of Likely PPM Participants Believe Most Radio Station Contests are Rigged

By Lisa Dollinger | Sep 26, 2016 | Comments Off on A Matter of Trust: NuVoodoo Ratings Prospect Study Reveals That 49% of Likely PPM Participants Believe Most Radio Station Contests are Rigged

Over Half of Likely PPM Participants 18-44 Believe Radio Contests are Rigged   CINCINNATI, OH, September 19, 2016 – NuVoodoo Media Services, a data-driven media marketing, programming and content intelligence provider, announces that its recent NuVoodoo Ratings Prospects Study of over 3,500 subjects revealed that 49% of likely PPM participants believe most radio station contests…

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PJ Kling Joins NuVoodoo Media Services as Vice President, Product & Business Development

By Lisa Dollinger | Mar 31, 2016 | Comments Off on PJ Kling Joins NuVoodoo Media Services as Vice President, Product & Business Development

NuVoodoo Media Services, a data-driven media marketing, programming and content intelligence provider serving the radio, television and newspaper industries, announces that it has appointed media and content strategist PJ Kling to the newly created position of Vice President, Product & Business Development, effective April 1, 2016. In his new role, Kling will serve NuVoodoo customers…

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NUVOODOO STUDY REVEALS THAT RADIO REMAINS STRONG WITH LIKELY PPM PARTICIPANTS

By Lisa Dollinger | Sep 8, 2015 | Comments Off on NUVOODOO STUDY REVEALS THAT RADIO REMAINS STRONG WITH LIKELY PPM PARTICIPANTS

NuVoodoo Media Services, a next generation media research and marketing company, announces additional findings from its fourth and latest NuVoodoo Ratings Prospects Study. Among nearly 1100 respondents, ages 14-54 in all PPM markets, 89% use radio daily among those who say they would participate in a PPM-style ratings methodology. Radio remains highly relevant – especially…

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