Author Archive
Mike O'Connor
Even though consumers have started opting out of ad-tracking, there are new solutions that improve targeting accuracy like never before. NuVoodoo VP of Product Development Mike O’Connor speaks with Tim Johnston, head of the sales team at one of our leading ad technology providers about Semantic Targeting in this short 15 minute mini-webinar. We’re such…
Read MoreNuVoodoo Study just back from the field suggests the transition might take some time
Read MoreThe most recent crackdown on digital advertising has come from Google/YouTube and they’ve lead the way replacing human ad-content policy-enforcers with bots. You can be sure Facebook will follow in these and other compliance areas.
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