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If used properly, Social can be one of the most efficient and effective ways to connect your brand to your listeners.

LATEST BLOG

Gerrymandering & Music Test Samples

October 14, 2019

Music testing isn’t about getting high test scores. It’s about using the available science to artfully construct a playlist and manage music scheduling to use one programming stream to keep the widest-possible portion of listeners satisfied.

Politics and Music Station Positioning

October 7, 2019

Group vs. Local Contesting

September 30, 2019

Smart Speakers: Coming to the Car

September 23, 2019

Smart Speakers: Bedroom, Living Room and … Car?

September 16, 2019

Are Smart Speakers Really THAT Important?

September 9, 2019

Who Thinks Radio Station Contests Are Rigged?

September 3, 2019

What Are the Best Contest Mechanisms?

August 26, 2019

Why Contests Are So Important

August 19, 2019

Commercial-Free Cash Powers the Workday

August 12, 2019

Free Information to Power Your Fall Marketing & Promotions

August 5, 2019

Gerrymandering & Music Test Samples

Politics and Music Station Positioning

Group vs. Local Contesting

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