NuVodooo's Webinar Series

NuVoodoo Live: Moneyball 2 – Ratings Metrics that Actually Drive Radio Revenue

May 30, 2023

This is a follow-up to our popular All Access Radio Summit session. This version of Moneyball for radio is a master class in understanding how PUMM and Average Quarter Hour Rating tie into the total market and individual station revenue.

NuVoodoo Live – Back to Basics: Who Are Like Likely Ratings Prospects or RPS Yes Listeners?

May 24, 2023

We compile data profiling likely ratings respondents to help our partners in the radio industry apply our NuVoodoo secret sauce to get more credit from the group of listeners most likely to influence stations’ monthly report cards.

More NuVoodoo Ad Tech to Help Fight the “Cookie Apocalypse”

May 16, 2023

After successful beta testing, NuVoodoo incorporates more new capabilities into its ad tech stack, expanding the ways we can help clients drive more contextually relevant digital ad placements. More relevance means better results at a lower cost. Watch for a full demo.

NuVoodoo Live: Top 5 Contesting Apps to Drive Engagement and Data Capture

May 11, 2023

NuVoodoo builds custom interactive apps and conducts sweepstakes for advertisers to drive better engagement and generate 1st party data. We’re counting down our top 5 mobile-friendly digital contesting executions.

NuVoodoo Live: Reaching Gen Z with TikTok Ads

May 10, 2023

We’ll share our latest generational daily and compulsive user data and provide expert TikTok advertising best practices, courtesy of NuVoodoo’s most experienced media trader. Join us for NuVoodoo Live.

NuVoodoo Live – The Hottest Podcast Topics for 2023

April 25, 2023

From NuVoodoo’s latest media study of over 5,000 consumers, including regular podcast listeners, we examine the most popular podcast topic/subject areas for 2023.

NuVoodoo Live – Cutting 80% of Twitter’s Staff Gets the Platform to Break Even, But Do Advertisers Benefit?

April 17, 2023

In this edition of NuVoodoo Live, we take a look at Twitter’s daily and chronic use metrics, as well as advertising stickiness. It’s all part of NuVoodoo’s recently released 2023 Media Study.

NuVoodoo Live – Podcasts Emerge As a Viable Digital Out-of-Home Reach Channel for Advertisers

April 10, 2023

Why podcasters should develop content specifically geared toward people commuting to work outside the home. Why digital advertisers could combine Digital Outdoor with Programmatic Audio to maximize reach when targeting commuters.