NuVodooo's Webinar Series

New study data just released. 2500+ respondents weigh in on which of the so-called Walled Garden platforms is most effective for advertisers. On which are users making purchases after seeing ads. Is it Facebook, Instagram, TikTok, Twitter, YouTube, or something else?

Our research team leaders share tips and tricks for increasing your station’s average quarter-hour rating by a tenth of a point or more.

In this session, we answer commonly asked questions about the data we’ve collected about likely radio ratings participants — from “how much cash must be offered to move the needle?” to whether “local” radio content matters.

It’s the Fall of Moneyball for Radio. We’re counting the Top 6, of dozens tested, external marketing messages from radio that actually caused respondents to tune into a station in the recent past.

It’s the Fall of Money Ball for Radio. We’re sharing with our industry partners tips and tricks to help move the needle by 1/10 of a rating point. This week: gamifying the listening experience.

This is a follow-up to our popular All Access Radio Summit session. This version of Moneyball for radio is a master class in understanding how PUMM and Average Quarter Hour Rating tie into the total market and individual station revenue.

We compile data profiling likely ratings respondents to help our partners in the radio industry apply our NuVoodoo secret sauce to get more credit from the group of listeners most likely to influence stations’ monthly report cards.