NuVodooo's Webinar Series

Back to Basics: Who Are Like Likely Ratings Prospects or RPS Yes Listeners

May 24, 2023

We compile data profiling likely ratings respondents to help our partners in the radio industry apply our NuVoodoo secret sauce to get more credit from the group of listeners most likely to influence stations’ monthly report cards.

More NuVoodoo Ad Tech to Help Fight the “Cookie Apocalypse”

May 16, 2023

After successful beta testing, NuVoodoo incorporates more new capabilities into its ad tech stack, expanding the ways we can help clients drive more contextually relevant digital ad placements. More relevance means better results at a lower cost. Watch for a full demo.

To 5 Contesting Apps to Drive Engagement and Data Capture

May 11, 2023

NuVoodoo builds custom interactive apps and conducts sweepstakes for advertisers to drive better engagement and generate 1st party data. We’re counting down our top-5 mobile-friendly digital contesting executions.

NuVoodoo Live: Reaching Gen Z with TikTok Ads

May 2, 2023

TikTok has been on a fast growth track since 2020 with 100 million app downloads in the US and counting. We share our latest generational daily and compulsive user data and provide expert TikTok advertising best practices, courtesy of NuVoodoo’s most experienced media trader, Adam Parihk, who runs tens of thousands of dollars through the…

The Hottest Podcast Topics for 2023

April 25, 2023

From NuVoodoo’s latest media study of over 5.000 consumers, including regular podcast listeners, we examine the most popular podcast topic/subject areas for 2023.

Cutting 80% of Twitter’s Staff Gets the Platform to Break Even But Do Advertisers Benefit?

April 18, 2023

We share new study data about how often the platform is used according to gender and generation, and how much different demographics pay attention to advertising on Twitter.

NuVoodoo Live: Podcasts Emerge As a Viable Digital Out-of-Home Reach Channel for Advertisers.

April 11, 2023

Why podcasters should develop content specifically geared toward people commuting to work outside the home. What digital advertisers should combine Digital Outdoor with Programmatic Audio to maximize reach when targeting commuters.

Where Consumers Pay Most Attention to Digital Ads – NuVoodoo Live

April 10, 2023

This week we share data from our 5,300 sample study about digital ad attention. We rank and trend where and how often consumers pay attention to digital ads. Connected TV, Digital Outdoor, Facebook, YouTube, Twitter, Mobile Apps, Website Ads, and more. Breakouts by gender and generation.