Articles

NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.

How Do You Choose the Music?

By Leigh Jacobs

Many PD’s spend hours every day generating the music logs for their stations, working to make every quarter hour as good as it possibly can be, given the competing interests of rotations, vertical and horizontal replays, artist separation, sound coding and the like. Additional hours are spent every week reviewing research and other intel on…

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Weenie & the Butt vs. Crazy Ira & the Douche

By Leigh Jacobs

Radio morning shows have gotten a bad rap on TV with parodies like Family Guy’s “Weenie & the Butt” and “Crazy Ira & the Douche” on Parks & Recreation.  But, the correlation between having a favorite morning show and spending more time with radio means that developing a strong morning show should be a priority…

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