For 2016, NuVoodoo fielded two national consumer studies.  One focuses on programming issues, in part tracking some of the questions we’ve asked in previous studies to look at consumer satisfaction with terrestrial radio as well as usage and perceptions of the ever-growing competition for consumer ears coming through the internet and mobile internet.  The second…

You’ve seen the meme on Facebook concerning just about every occupation under the sun: “Being a [fill in occupation] is easy, it’s like riding a bike – except the bike is on fire, you’re on fire, everything is on fire and you’re in hell.” But, that sentiment certainly should have been written originally about being…

Go back far enough in the history of music radio and you find deejays who picked the music on their shows.  These were music-connected people first and entertainers second.  To be sure, those who rose the highest were entertainers in their own right, but it was their connection to the music, their understanding of the…

One year ago we published this wish list for radio in 2015: News and talk stations that make people feel smarter Talk talent who make entertaining their primary mission Morning shows (and talent in other dayparts) who are legitimately, laugh-out-loud funny (we’ve got many, but we need many more) Non-duplicable content on all stations (taking…

The morning radio show.  It’s what defines our medium for many people.  Think about the portrayals of radio in movies and TV; it’s almost always a morning show.  Too often it’s not even a flattering portrayal, but the fact remains that it’s what sticks out about the medium.  The morning show is generally the daypart…