Skip to content
Articles
NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.
NuVoodoo’s twice-annual Ratings Prospects Studies morph this year to what we’re calling VoodooVision. This new perspective allows us to better serve with wider range of audio entertainment providers we’re working with – but also allows us to better understand where Broadcast Radio stands in that landscape. It’s a massive study encompassing over 5,300 respondents nationwide.…
Read More
We’ve been conducting and presenting NuVoodoo Ratings Prospects Studies twice a year since founding the company in the wake of the Great Recession. Our studies have focused almost exclusively on the needs of the radio industry and featured samples comprised of respondents across PPM markets. The iteration just out of the field is a bit…
Read More
Disruptive technology rolling out at high speed has been the norm for the last 40 years. Yes, it’s scary for good reason, and yes, it’s going to cost a lot of people their jobs, but the “Bone crushing change” doesn’t mean there’s nothing on the other side. Napster and digital music were going to kill…
Read More
“I was wrong.” “What I thought would happen made me do things that didn’t turn out the way I thought they would.” “Things happened that I didn’t anticipate.” “I thought what happened before would happen this time.” “I don’t know.” As businesspeople, these are things we are terrified to think, no less say. We’re paid…
Read More
As mentioned last week, we extended the deadline to enter the RADIO’s GOT TALENT competition until this Thursday, January 26. As of this writing there’s still time for talent to enter their best material for the chance to win their share of the $10,000 that Benztown has put in the vault. We already have hundreds…
Read More