Articles

NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.

Why Did You Get Into Radio?

By Leigh Jacobs

Maybe you’re one of those folks who just wanted to avoid having a “real” job. So you’ve lived through the changes to the business, the technological changes and the Nielsen-based uncertainty of every moment of every day.

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A Bad Dancer Won “Dancing With the Stars?!”

By Leigh Jacobs

Radio’s biggest PR coup this year may be crowning a non-dancer the winner of a dancing competition.

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Got Emergency Plans?

By Leigh Jacobs

You won’t be able to anticipate everything that may happen. There will be unexpected aspects in any emergency. But, planning today will absolutely increase your readiness tomorrow.

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How Many People Have You Delighted Today?

By Leigh Jacobs

As you increase the depth of what you know about your listeners, your palette of attitudes and ideas to reflect becomes bigger and richer, meaning that you have more ways to touch more of your audience in a given day… increasing the likelihood that you can pleasantly surprise them every day.

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Are You Serving Your Local Community?

By Leigh Jacobs

Music radio can serve its communities by bringing people together – by unifying us – in our American right to vote.

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