Articles

NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.

Got Emergency Plans?

By Leigh Jacobs

You won’t be able to anticipate everything that may happen. There will be unexpected aspects in any emergency. But, planning today will absolutely increase your readiness tomorrow.

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How Many People Have You Delighted Today?

By Leigh Jacobs

As you increase the depth of what you know about your listeners, your palette of attitudes and ideas to reflect becomes bigger and richer, meaning that you have more ways to touch more of your audience in a given day… increasing the likelihood that you can pleasantly surprise them every day.

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Are You Serving Your Local Community?

By Leigh Jacobs

Music radio can serve its communities by bringing people together – by unifying us – in our American right to vote.

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Passion Beyond the Playlist

By Leigh Jacobs

It’s critical to reflect the same passion for music that listeners have, since music is the primary reason listeners tune in to music stations.

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Weaponizing the Weather

By Leigh Jacobs

“With NuVoodoo First-Alert Weather Branding, we can limit client campaign exposure to Nielsen hot Zips, and deploy budget only when those Zips have a threat of severe weather in the forecast.”

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