Articles
NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.
Last week found Carolyn Gilbert, Jeri Fields, and me at Podcast Movement 2022. Our presentation, “Six Things That Listeners Love About Podcasts (and Four That Drive Them Crazy)” was well received. For those who couldn’t make it Dallas, we’ll be posting a webinar version of the presentation in the coming weeks at nuvoodoo.com/webinars. Our presentation…
Read MoreIt’s no secret that managing social media is time-consuming. And with the ever-changing algorithms prioritizing the placement of paid content, it can be hard to break through the noise and make it into newsfeeds in the first place. So why bother with organic (non-paid) social media? Why not take the ads-only approach? Establishing an organic…
Read MoreMarketing and advertising are ultimately about selling goods and services. But when those goods do good in the world, well…we can’t think of anything more satisfying. In this issue’s “Client Spotlight”, we present our client, MiiR, makers of premium stainless-steel vessels for coffee, beer, wine, and food. Nuvoodoo became a proud partner to MiiR at…
Read MoreThe world’s largest podcast conference is happening this week in Dallas and NuVoodoo will be there. On Thursday morning, Carolyn Gilbert, Jeri Fields, and I will be presenting at Podcast Movement. When we committed to a title for the presentation months ago, we committed to “Seven Things Listeners Love About Podcasts (and Three That Make…
Read MoreNuVoodoo marketing guru PJ Kling and I put the wraps on a series of free webinars entitled “The Wearable Wolf is Coming” a week or so ago. The webinars mined insights from a sample of nearly 5,500 14-54’s across all PPM markets. If you missed the webinar, you’ll find a recording at nuvoodoo.com/webinars. In the…
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