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NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.
In the game, Monopoly, the rent for the lowest-tier property, Mediterranean Avenue, is $250 when it has a hotel. The rent for Boardwalk, with a hotel, is $2000. At $2000 per visit, that’s not a hotel – that’s a destination resort! Destination resort: one of those places that offers more than lodging, that offers an…
Read MoreRemember simplicity? You turned on the TV and picked through the choices on the major broadcast networks or, perhaps, a handful of basic cable channels. The broadcast network news anchors and the local daily paper were the unchallenged truth of news facts. The radio turned on when you started the car and if that station…
Read MoreComparing NBC’s New Celebrity Apprentice host, Arnold Schwarzenegger, with the former Celebrity Apprentice host, (now POTUS) Donald Trump, Time magazine observed, “Trump, in his ability to get attention for himself, seems to understand something NBC does not: that as much as the audience may want to see real, authentically flawed people, it demands above all…
Read MoreManagers are increasingly under scrutiny to “do things differently” – and rightly so. As we’ve observed before, Einstein is said to have defined insanity as doing the same thing over and over and expecting different results. As radio adapts to its latest set of new competitors and embraces the possibilities of new technology, it’s important…
Read MoreIf you’ve worked in music radio for any period of time in your life, think about all the song lyrics you know. By heart. How many of us have had the experience of making reference to a lyric, ended up explaining what we were talking about and had a companion remark something like, “Oh, is…
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