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NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.
In our recent NuVoodoo webinar, “Marketing in the New Abnormal,” along with a look at how listeners’ lives are changing through the pandemic, we dived deep into all aspects of contesting. Knowing that budgets for contesting this fall will be stretched tight (or non-existent), we focused on ways to make the most of whatever resources…
Read MoreThanks to all those who attended the latest NuVoodoo webinar last Wednesday, “Marketing in the New Abnormal.” If you weren’t able to attend, a recording of the webinar lives at NuVoodoo.com/webinars. During the webinar we presented a trove of data concerning how people are feeling about their lives in this uncertain time and how to…
Read MoreWe’re getting ready to present data from NuVoodoo Ratings Prospects Study XVI, fielded in late June, along with insights gained from our ongoing studies concerning the coronavirus. With so many people adopting different routines since March, it’s natural to believe that their music tastes might have changed. So, we asked the 3,700+ respondents, ages 14-54,…
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With a holiday weekend between now and then, at NuVoodoo we’re hard at work on our July 8 webinar: Marketing in the New Abnormal. Along with insights gleaned from the on-going coronavirus tracking studies we’ve been conducting since March 9, we’ll be incorporating data from our just-completed Ratings Prospects Study XVI. The new study incorporates…
Read MoreWith a holiday weekend between now and then, at NuVoodoo we’re hard at work on our July 8 webinar: Marketing in the New Abnormal. Along with insights gleaned from the on-going coronavirus tracking studies we’ve been conducting since March 9, we’ll be incorporating data from our just-completed Ratings Prospects Study XVI. The new study incorporates…
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