Articles

NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.

Are Smart Speakers Really THAT Important?

By Leigh Jacobs

Our latest free webinar, The NuVoodoo Fall 2019 Contesting and Marketing Guide, debuts this Wednesday, September 11. Register now at nuvoodoo.com/webinars because this one’s jam-packed: A review of contesting best practices from the NuVoodoo playbook. What the key advantages of FM are among different format constituencies. The Social Media platforms that your station needs for…

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Who Thinks Radio Station Contests Are Rigged?

By Leigh Jacobs

We’re just a week away from The NuVoodoo Fall 2019 Contesting and Marketing Guide. It’s our latest free webinar, debuting on Wednesday, September 11. You’ll find registration links for any of three sessions of this new webinar at nuvoodoo.com/webinars. We’ll be diving deep into all things related to contests, promotion and marketing. You can pick…

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What Are the Best Contest Mechanisms?

By Leigh Jacobs

School’s back in session in many parts of the country and those that aren’t back yet are in the final throes of summer vacation. At NuVoodoo, we’re getting ready for The NuVoodoo Fall 2019 Contesting and Marketing Guide. It’s our latest free webinar, set to launch after the Labor Day holiday on Wednesday, September 11.…

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Why Contests Are So Important

By Leigh Jacobs

We’re preparing now for our next webinar: The NuVoodoo Fall 2019 Contesting and Marketing Guide, set to launch after the Labor Day holiday on Wednesday, September 11. This new webinar will give deep information for your contesting and marketing plans. You’ll find registration links for any of three sessions of this new webinar at nuvoodoo.com/webinars.…

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Commercial-Free Cash Powers the Workday

By Leigh Jacobs

In our last webinar, NuVoodoo Marketing EVP Mike O’Connor, did a great service reminding those attending that – when given a choice of only workday times – respondents are most likely to participate in contests at the start of the workday. He reached back to NuVoodoo Ratings Prospects Study 9, from January 2017 for these…

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