Skip to content
Articles
NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.
New technology has changed the new music playing field forever. But radio doesn’t have to go quietly into the night.
Just as the content on your airwaves needs to be carefully planned and executed with consistency, the content you publish in Social Media requires similar attention.
Listeners need to be reminded that they can listen to your station on their Smart Speaker – and radio stations are uniquely positioned to describe for listeners exactly how to access the station on their device.
Inciting tune-in one person at a time isn’t a remedy for goosing a particular monthly – it’s a long-term commitment.
If radio’s between-the-songs talent is great added value, we’d argue that talent has to be accessible and responsive.