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Articles
NuVoodoo's executive team regularly publishes thoughts, data, and analysis here and in media industry publications and trade magazines.
These spots don’t have to be live. They don’t have to be delivered by a marquee name, though they should be delivered by someone with a name (otherwise, how will the listener relate to him or her?).
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With a limited number of channels and heavy commercial loads, it seems to us that FM music radio is never going to beat the challengers by playing their game, which is based on music quantity and customizability.
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We have a platform with continued good will in the community. We have listeners interested in things that will impact their lives directly. Sounds like a good combination.
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Congratulations to Phil Becker, our Grand Prize Finalist in NuVoodoo’s $50,000 Marketing Campaign Contest! Becker, Vice President of Content at Alpha Media, was randomly selected by Million Dollar Media from over one hundred entries we received. We wish him the best of luck as he goes for his shot at a $50,000 NuVoodoo Marketing Campaign,…
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While older demos may be kinder to radio, we’d rather not envision a future with a dozen stations per market serving 40-54’s.
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