Webinar
Back to Basics: Who Are Like Likely Ratings Prospects or RPS Yes Listeners
We compile data profiling likely ratings respondents to help our partners in the radio industry apply our NuVoodoo secret sauce to get more credit from the group of listeners most likely to influence stations’ monthly report cards.
Read MoreMore NuVoodoo Ad Tech to Help Fight the “Cookie Apocalypse”
After successful beta testing, NuVoodoo incorporates more new capabilities into its ad tech stack, expanding the ways we can help clients drive more contextually relevant digital ad placements. More relevance means better results at a lower cost. Watch for a full demo.
Read MoreTo 5 Contesting Apps to Drive Engagement and Data Capture
NuVoodoo builds custom interactive apps and conducts sweepstakes for advertisers to drive better engagement and generate 1st party data. We’re counting down our top-5 mobile-friendly digital contesting executions.
Read MoreNuVoodoo Live: Reaching Gen Z with TikTok Ads
TikTok has been on a fast growth track since 2020 with 100 million app downloads in the US and counting. We share our latest generational daily and compulsive user data and provide expert TikTok advertising best practices, courtesy of NuVoodoo’s most experienced media trader, Adam Parihk, who runs tens of thousands of dollars through the…
Read MoreThe Hottest Podcast Topics for 2023
From NuVoodoo’s latest media study of over 5.000 consumers, including regular podcast listeners, we examine the most popular podcast topic/subject areas for 2023.
Read MoreCutting 80% of Twitter’s Staff Gets the Platform to Break Even But Do Advertisers Benefit?
We share new study data about how often the platform is used according to gender and generation, and how much different demographics pay attention to advertising on Twitter.
Read MoreNuVoodoo Live: Podcasts Emerge As a Viable Digital Out-of-Home Reach Channel for Advertisers.
Why podcasters should develop content specifically geared toward people commuting to work outside the home. What digital advertisers should combine Digital Outdoor with Programmatic Audio to maximize reach when targeting commuters.
Read MoreWhere Consumers Pay Most Attention to Digital Ads – NuVoodoo Live
This week we share data from our 5,300 sample study about digital ad attention. We rank and trend where and how often consumers pay attention to digital ads. Connected TV, Digital Outdoor, Facebook, YouTube, Twitter, Mobile Apps, Website Ads, and more. Breakouts by gender and generation.
Read MoreNuVoodoo Live: The Best Digital Audio Ad Platforms & Finding and Influencing Heavy Audio Media Users
See how heavy users of podcasts, FM/AM Radio and Streaming Music Channels spend their time listening. Plus, we introduce a new audio-only YouTube advertising capability.
Read MoreVoodooVision: A Marketer’s Guide to Digital Advertising and Audio Entertainment
We just wrapped up NuVoodoo Media Services’ first consumer study of 2023. We completed interviews with over 5,300 14–54-year-old respondents from across the nation, and our NuVoodoo Research Team compiled the data to share with clients and potential partners like you! In less than 30 minutes, VoodooVision delivered insights on: – Consumer behavior across social,…
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